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Woman checking messages on her phone. Learn why text messaging is the new normal.

Why Text Messaging is the New Normal

Working tirelessly for a non-profit organization where your passion for the job is your primary fuel can be tough. Not only do you need to check several items off your everyday to-do list, but also fulfill the core description of your job profile. 

In this everyday hustle, it is easy for your business or non-profit organization to lose touch with its supporters. However, with the rapid rise in digital technology, mass text messaging can compensate for this loss of communication. Here’s how:

High Open Rates

Just like you’re passionate about a social cause, there are thousands of people who are attracted to a good cause. Therefore, while it is important for your organization to build a strong relationship with its supporters, it is also important to accelerate your engagement process. 

Finding potential donors can consume a lot of time if done with traditional marketing practices such as email. Personalized text messaging is a new, innovative, and convenient way to grab the attention of people.

Improve Donor and Supporter Relationships

While non-profit organizations need to attract donors, it is equally crucial for them to build healthy relationships with beneficiaries, volunteers, and other stakeholders. Even though you may be comfortable with using a monthly newsletter or email to communicate about your organization’s announcements, the reality is that texting is truly what your target audience prefers. Therefore, to take your organization to new heights, you must consider adopting a mass messaging strategy. 

Faster Communication

Let’s be honest; all of our inboxes are flooded with tons of emails on an everyday basis. In this fast-paced life, not only do we often forget to respond to the emails that we receive, but we also tend to skim through most of them. 

However, this is not the case with text messages. In fact, you’d be surprised to learn that by 2025, nearly 72% of people across the globe will have access to the internet on their smartphones. This means that more people will start using their smartphones for their everyday communication. 

Reduced Costs

There’s no doubt that digital marketing is more pocket-friendly as compared to traditional practices. However, email marketing offers low rates of engagement. Therefore, it is important to switch to text messaging, a communication method that will not just be cost-effective but also foster greater engagement. 

Now that you’re familiar with the benefits of mass text messaging for a non-profit organization or a business, it’s time for you to embrace a cost-effective and simple mass text messaging service like ComHub365. This is the perfect solution to all your communication headaches and can help you keep your supporters informed about the latest happenings in your organization.

The main features of this service include: 

  • Language translation – Every contact on your list will feel included due to the availability of text translation in over 100 languages. 
  • Emergency Notifications – If there’s an emergency, then your contacts will immediately receive the information about the same without any extra effort on your part. 
  • Real-time delivery analytics – Lastly, as a sender, you’ll be able to see whether your contacts have received the message or not. 

Mass messaging services like ComHub365 can not only help propel the cause of your non-profit organization but also save you a lot of time and money down the line. So, if you want to enjoy the benefits of mass messaging, then start a free trial of ComHub365 today!